Ranger Station: A Nashville-Based Fragrance Brand Crafting Unisex Scents Inspired by Nature

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Ranger Station
Headquarters: Nashville, TN
E-commerce: rangerstation.co
Social Media: Instagram 

What: A fragrance brand founded by a husband-and-wife duo offering a unisex, nature-inspired scent portfolio.

Price Range: $39-$144

Founders: Steve and Jordan Soderholm 

Origin Story: Ranger Station was founded in 2015 in Nashville by Steve Soderholm, who was a professional drummer at the time. He turned to candle-making as a diversion between gigs. His now-wife Jordan came on board to help turn the hobby into a business. Ranger Station opened its first brick-and-mortar storefront in Nashville in July 2023 and its second in New York City’s West Village on Bleecker Street in May 2025.

Stockists: Orvis, Huckberry, Urban Outfitters, Eight x Eight, ColsenKeane, Kempt, Forts, St. Bernard, Atticus & Co. and more independent retailers across the U.S., Canada and the U.K.

Store Locations: New York, NY and Nashville, TN

Hero Products: Jordan’s Perfume ($94), Leather + Pine Candle ($39)

PR Representation: Allison Duke Public Relations

How to get in contact: hello@rangerstation.co

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